Nike Basketball: What It Takes

April 25, 2019  :  With Must Be Something
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About the Project

Blue Chalk worked with Must Be Something, a creative agency in Portland, OR, and Nike Basketball to produce a series of short films to be shared across the web. 

The films provide glimpses into what drives several NBA players, including Kevin Durant, Paul George, Jayson Tatum, Giannis Antetokounmpo and Ben Simmons, as they prepare for the 2019 NBA playoffs. 

The full series can be watched on Nike's YouTube channel.

Contributors
  • Jesse Crowell, Director / Producer / Editor
  • Jason Greene, Director of Photography
  • Sarah Bourscheid, Editor
  • Maria Kjellstrand, Editor
  • Sarah Marcus, Editor
  • Eric Schoenbrunn, Editor
  • Kashi Hall, Assistant Editor
  • Whitney Bradshaw, Assistant Editor
  • Amy Polansky, Production Manager
  • Additional Footage, Farm League and the NBA
Services Provided
  • Original Cinematography
  • Post-Production